Phishing scams. Online fraud. No wonder online shoppers have their doubts. Now you can protect your website and take away your customers' worries.
Ensure secure e-commerce transactions and protect your customer data with the latest in Secure Sockets Layer (SSL) technology from trusted providers, Verisign® and Geotrust®. SSL technology secures your website by encrypting information and providing authentication. This reassures your customers that it's safe to shop on your site.
Establish Trust With Online Shoppers
It's critical for online shoppers to feel safe in submitting their personal data to make a purchase. Otherwise, they won't buy. You can establish that trust easily by obtaining an SSL Certificate for your website. An SSL Certificate is issued by certifying authorities like Verisign and Geotrust. They perform regular checks to ensure that the certificate is issued to the legitimate owners of the business as stated on the certificate. This establishes your website's authenticity with online shoppers. We highly recommend an SSL Certificate for the following uses:
- An e-commerce site which accepts online orders and credit cards
- A company intranet or extranet site that shares confidential information
- Processing sensitive data such as birth dates, licenses, or ID numbers
- Compliance with privacy and security requirements
Extended Validation Standard
Choose a standard 128-bit SSL Certificate or the following Extended Validation SSL Certificates:
| VeriSign Site Pro | VeriSign Site | GeoTrust True Business ID |
| Extended Validation, Green Address Bar | Extended Validation, Green Address Bar | Extended Validation, Green Address Bar |
| 128-Bit to 256-Bit Encryption | 40-Bit to 256-Bit Encryption | 40-Bit to 256-Bit Encryption |
| VeriSign Secured® Seal | VeriSign Secured® Seal | Dynamic GeoTrust True Site Seal |
| $250,000 Warranty | $100,000 Warranty | $150,000 Warranty |
Even if you are not a target, phishing has a detrimental effect on consumer confidence. To regain consumer trust, you need an easy, reliable way to show customers that their transactions are secure and that the website is legitimate. To help face up to such threats, security vendors and Internet browsers have combined forces, under the CA Browser Forum, to establish the Extended Validation Standard for SSL Certificates. Now when shoppers visit your website secured with an Extended Validation SSL Certificate, the latest browsers trigger the address bar to turn green and display the name of your organization listed in the certificate as well as the certificate's security vendor.*
In January 2007, Tec-Ed researched usage and attitudes of 384 online shoppers and measured their responses to web sites with and without green bars:
- 100% of participants notice whether or not a site shows the green EV bar
- 93% of participants prefer to shop on sites that show the green bar
- 97% are likely to share their credit card information on sites with the green EV bar, as opposed to only 63% with non-EV sites
- 77% of participants report that they would hesitate to shop at a site that previously showed the green EV bar and no longer does so
- 88% trust the name VeriSign on a site, as opposed to only 22% for the next most trusted SSL provider
Verisign and Geotrust, Only the Best
VeriSign and GeoTrust are the leading Secure Sockets Layer (SSL) Certificate Authority enabling secure e-commerce, communications, and interactions for websites, intranets, and extranets. They are the two most trusted mark on the Internet and enable the strongest SSL encryption available to your online customers. VeriSign is also the provider of choice for over 75% of the Extended Validation market. Over 6,000 online businesses have deployed VeriSign Extended Validation SSL Certificates. (Netcraft Survey, October, 2008).
* The vendor is shown only in IE7.