The Cloud Circle Forum expects to discuss many aspects of cloud computing at its upcoming London-based meeting, including protection, ROI and innovation.

According to thecloudcircle.com, the event - to be held on July 5th, at the America Square Conference Centre - will encourage debate amongst the Circle's members. The main theme will be about exploiting the most value out of cloud computing; achieving full return on investment (ROI).

Those not able to attend or who aren't part of the Cloud Circle Forum can always ask their cloud hosting provider for advice on getting the full value out of the service.

Topics up for debate will include 'Why it's so important to re-position cloud computing as a new way of doing things rather than technology initiative', 'How IT personnel must evolve to meet the challenges of becoming a more value add, service orientated function' and 'What are savvy business leaders doing differently to realise success in their cloud initiatives?'.

Outsourcemagazine.co.uk confirmed that some 120 members will be in attendance at the event; all bringing a firm knowledge of the cloud and each working in a senior, pre-qualified role. This should mean some interesting ideas come out of the meeting, particularly in terms of innovative approaches to the cloud and using it to gain a competitive advantage.